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An A1 level English course is designed for absolute beginners who have little to no previous knowledge of the language. Here’s a typical description of what you can expect in such a course:
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Introduction to Basic Vocabulary
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Basic Grammar
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Speaking and Listening Practice
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Reading Comprehension
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Writing Practice
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Cultural Context
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Interactive Learning
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Assessment
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Use of Multimedia
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Practical Application
Overall, an A1 level English course is structured to build a strong foundation in basic English language skills, focusing on communication in everyday situations and providing a stepping stone for further language learning.
More than 50% of immigrants of Latin American origin decide to start their own business in Canada. It is a real challenge to start a business, especially in an unfamiliar country where the legal, operational and commercial environment is totally different from that of Latin American countries. This course helps you to have the necessary commercial foundations to successfully start a business in Canada.
This module introduces the student to the practice of professional sales, focusing on business-to-business (B2B) sales. Students will learn and practice the fundamentals of the sales process, needs analysis, consultative selling, and relationship building. Students will develop interactive selling skills through the systematic acquisition and demonstration of key sales concepts. Emphasis will be placed on developing the confidence, professionalism and communication skills required of today's sales professionals.
Electronic advertising is at the center of a revolution in advertising today and represents the fastest growing new channels of targeted communication, interaction, engagement and delivery for an organization's brand, communications and products and services. A deep understanding of the strategies, tactics, best practices and techniques for this critical online channel has become mandatory for anyone advancing or contemplating a career in Marketing Management. Students examine various methods, objectives, and types of electronic advertising and electronic marketing communications in the context of current and emerging cultural trends and influences necessary to produce a variety of advertising campaigns.
This module introduces the fundamental concepts of product marketing, which includes the marketing of goods, services and events. Students will examine how trends, issues, and information technology influence consumer purchasing habits. Students will participate in marketing research, develop marketing strategies, and understand the importance of creating marketing plans within the business environment.
This course provides an overview of the importance of international business and trade in the global economy and explores the factors that influence success in international markets. Students will learn about the techniques and strategies associated with marketing, distribution, and effective international business management.
Most experts consider people (human resources) to be the most important asset of any organization. Managing an organization's staff is often the most challenging and complex task required of a manager.
The goal of the course is to teach the basic principles of strategic human resource management: how an organization acquires, rewards, motivates, utilizes and generally manages its people effectively. In addition to providing a basic legal and conceptual framework for managers, the course will introduce the student to practices and techniques for evaluating performance, structuring teams, training and mentoring people, and performing the wide range of a manager's tasks related to other people.
During this module, students will be exposed to and discuss current human resources practices and participate in exercises designed to improve critical skills.
This course will introduce Canadian business law with an emphasis on legal issues relevant to accounting. This module will teach students how to understand and use the Canadian legal system to apply tort and professional liability law, and contract law. They will also acquire the ability to recognize and respond to specific commercial contracts (including sales, insurance and employment), negotiable instruments and collateral, and partnerships and corporations.
This course is designed to introduce students to the world of business and improve their understanding of business activities and management. Students will be introduced to the basic functions of management, planning and decision making within an organization. Emphasis will also be placed on an appreciation of how motivation, teamwork, and diversity relate to overall organizational success. The student will enrich his business vocabulary and develop a better understanding of the external environment that affects any business organization.
The Business Plan course is designed to provide students with the skills necessary to research, develop, and write a business plan for the purpose of purchasing or starting a new business. This course will guide you through the steps to prepare an effective business plan. It will help you clearly express your unique selling position, research the viability of your proposed business, develop customer objectives, prepare a financial plan with a cash flow projection, and determine your initial advertising and promotion strategies.